You may not know her name but chances are you’ve see her work. Brittany Pickrem is THE branding expert. Locally she’s worked on brands like the a International Jazz Festival and the IWK Children’s Hospital . Globally she’s worked with Lionsgate Entertainment and on The Wendy Williams tv show. She talks to me today about the do’s and don’ts of branding.
- Your brand = your sales force.
- Your brand is how you show up to the world.
- Good branding will repel certain people, those that are not your customer base.
- Listen to find out all of Brittany’s key insights and all the cool things she’s up to.
Producers: Tanya Chedrawy & Michael Boyd
Host: Tanya Chedrawy tanyamedia.com
Guest: Brittany Pickrem
Recorded through the facilities of Podcast Atlantic
Sound Recording and Editing by Michael Boyd of Podcast Atlantic
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